By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Journal of Tech
Aa
  • Home
  • Health & Wellness
    • Personal Development
  • Lifestyle
  • Economics
    • Cryptocurrency
    • Investment
  • Business
    • Branding
    • Startup
  • Science
  • Technology
    • Computer
    • Smartphone
    • Electronics
    • Software
    • Innovation
  • Marketing
  • Fashion
  • Pursuits
    • Destinations
    • Discover
    • Vacation
  • Write For Us
  • Contact
Search
  • Advertise
  • Advertise
© Journal of Tech. Freezi Tech Company. All Rights Reserved.
Reading: How to Find Low-Competition Keywords & Why They Matter
Share
Aa
Journal of Tech
  • Home
  • Health & Wellness
  • Economics
  • Business
  • Science
  • Technology
  • Marketing
  • Fashion
  • Pursuits
  • Write For Us
  • Contact
Search
  • Home
  • Health & Wellness
    • Personal Development
  • Economics
    • Cryptocurrency
    • Investment
  • Business
    • Branding
    • Startup
  • Science
  • Technology
    • Computer
    • Electronics
    • Innovation
    • Smartphone
    • Software
  • Marketing
  • Fashion
  • Pursuits
    • Destinations
    • Discover
    • Vacation
  • Write For Us
  • Contact
Have an existing account? Sign In
Follow US
  • Advertise
  • Advertise
© 2022 Foxiz News Network. Ruby Design Company. All Rights Reserved.
Journal of Tech > Blog > Marketing > How to Find Low-Competition Keywords & Why They Matter
Marketing

How to Find Low-Competition Keywords & Why They Matter

Journal of Technology
Last updated: 2025/09/23 at 4:30 PM
Journal of Technology 2 weeks ago
Share
SHARE

If you’re trying to grow your website or blog, you’ve probably heard that keywords are everything in SEO. But not all keywords are created equal. If you only target the super-popular ones, you’re competing with big sites with big budgets.

Contents
What Are Low-Competition Keywords?Why Low-Competition Keywords MatterHow to Find Low-Competition Keywords (Step-by-Step)Pro Tips to Spot Easy WinsReal-Life ExampleKeep It Going: Track & TweakSummary: Your Keyword Game PlanSEO FAQs

That’s where low-competition keywords come in. They’re easier to rank for, faster to drive traffic with, and perfect for beginners or small websites.

Here’s how to find them — and why they can seriously level up your SEO game.


What Are Low-Competition Keywords?

Low-competition keywords are search terms that don’t have many websites fighting to rank for them. They usually have:

  • Lower search volume
  • Less optimized content in the top results
  • Weak domain authority of ranking pages
  • Fewer or no backlinks on ranking pages

In simple terms: they’re easier to rank for on Google.


Why Low-Competition Keywords Matter

If you’re a small blog, niche site, or new business, low-competition keywords give you a fighting chance. Here’s why they matter:

  • Faster rankings – No need to wait months to show up on page one
  • Higher ROI – Less time, effort, and budget needed
  • More targeted traffic – These keywords are often specific and buyer-intent focused
  • Great for content ideation – Easy way to find blog or video topics that actually get seen

Even big brands use them to scoop up extra traffic with minimal effort.


How to Find Low-Competition Keywords (Step-by-Step)

Here’s a simple, beginner-friendly process anyone can follow:

1. Start With a Seed Topic

Think of a basic word related to your niche. For example:

  • Fitness
  • Photography
  • Home decor
  • Coding

Plug that into any keyword tool.

2. Use Free or Paid Keyword Tools

These tools will give you keyword ideas, search volume, and competition levels:

  • Google Keyword Planner (Free, requires account)
  • Ubersuggest (Freemium)
  • LowFruits (Great for zero competition terms)
  • Keywords Everywhere (Freemium browser add-on)
  • Ahrefs Free Tools (Limited but solid)

Look for keywords with:

  • Low SEO difficulty (under 30, ideally under 20)
  • Decent search volume (100–1000 is great for starters)
  • Low-authority sites ranking in top 10

3. Check the SERP (Search Engine Results Page)

Search the keyword on Google and ask:

  • Are the top results forums like Reddit, Quora, or random blogs?
  • Are the articles old or weak?
  • Are there YouTube videos instead of full blog posts?

If yes, it’s likely a low-competition keyword.

4. Long-Tail Keywords Are Your Friend

Long-tail keywords = longer, more specific phrases like:

  • “best protein powder for teenage athletes”
  • “how to shoot night photography with iPhone”
  • “cheap ways to decorate a small bedroom”

These are usually easier to rank and have higher intent.

5. Use Google Autocomplete and ‘People Also Ask’

Type in your keyword and see what Google suggests.
These are real searches people are doing — and often low-competition gold.

Also, scroll to the “People Also Ask” box. Each question there is a potential blog post.


Pro Tips to Spot Easy Wins

  • Target questions – People ask stuff Google can’t always answer well
  • Look for underserved niches – Local keywords, hobbies, or emerging topics
  • Analyze weak competition – Use tools like MozBar or Ahrefs to check domain ratings
  • Avoid broad one-word terms – Like “shoes” or “marketing”

You want specific, solvable, and searchable.


Real-Life Example

Let’s say you run a blog on indoor gardening.

Instead of going after “houseplants” (super competitive), you go for:

  • “best houseplants for dark apartments”
  • “low-maintenance indoor plants for beginners”
  • “why is my snake plant turning yellow”

Each of these has:

  • A clear user problem
  • Low competition
  • High intent

You write helpful content around those terms, optimize it, and boom — Google starts sending you free traffic.


Keep It Going: Track & Tweak

Once your content is live, keep an eye on it. Use Google Search Console to see:

  • What keywords your page is showing up for
  • Your average position
  • Click-through rates

If needed, update your title, headings, or add FAQs to improve rankings.


Summary: Your Keyword Game Plan

Here’s your quick-start checklist:

  • Start with a seed topic
  • Use keyword tools to find low competition
  • Analyze the SERP
  • Target long-tail and question-based terms
  • Create helpful, clear content
  • Monitor with Search Console

Stick to this, and you’ll start seeing traffic — even if your site is brand new.


SEO FAQs

1. What are low-competition keywords?

Low-competition keywords are search terms with minimal competition on search engines, making them easier to rank for with new or small websites.

2. How do I know if a keyword is low competition?

Use keyword tools to check SEO difficulty, search volume, and analyze the SERP. If low-authority sites are ranking, it’s likely low competition.

3. Are low-competition keywords good for SEO?

Yes. They help you rank faster, drive targeted traffic, and require less effort compared to high-competition terms.

4. Can I find low-competition keywords for free?

Yes. Tools like Google Autocomplete, Keyword Planner, and “People Also Ask” boxes are great free sources of low-competition keywords.

5. What is a good keyword difficulty score to target?

For beginners, aim for keywords with an SEO difficulty score under 30. Under 20 is ideal for new websites.

6. What’s an example of a low-competition keyword?

Instead of “shoes,” a low-competition keyword could be “best running shoes for flat feet men 2025.”

7. How many low-competition keywords should I target?

Start by targeting 5–10 in your niche. Focus on quality content around each to build up traffic and authority over time.


🔗 Credible Sources

  • Google Keyword Planner
  • Ahrefs Keyword Difficulty Guide
  • Search Engine Journal: Keyword Research Guide
  • Moz Beginner’s Guide to SEO

You Might Also Like

Understanding Supply and Demand Dynamics in the Market

Advanced SEO Techniques for Improving Website Rankings

Understanding the Psychology of Consumer Decision-Making

Using Storytelling in Branding and Marketing

Exploring the Benefits of Experiential Marketing

TAGGED: How to Find Low-Competition Keywords, low-competition keywords
Journal of Technology September 23, 2025
Share this Article
Facebook Twitter Email Print
By Journal of Technology
Follow:
Journal of Tech is your go-to blog for the latest trends in technology, digital marketing, AI tools, and smart productivity hacks. We simplify tech for creators, marketers, and curious minds—one blog at a time.
Previous Article 10 Best AI Content Creation Tools in 2025 (Free & Paid)
Next Article Visa options for entrepreneurs Visa Options for Entrepreneurs and Business Owners in 2025
Leave a comment

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

about us

Exploring a variety of topics with informative and engaging content to share knowledge and experiences with our readers. journaloftechbusiness@gmail.com

  • Home
  • Privacy Policy
  • Terms and Conditions
  • Write For Us
  • Contact
  • Economics
  • Technology
  • Business
  • Fashion
  • Personal Development
  • Marketing
  • Investment
  • Science
  • Vacation
  • Discover

Find Us on Socials

Copyright ©2022-2025 Journal of Tech | All Right are Reserved | Managed by FreeziTech.

Removed from reading list

Undo
Welcome Back!

Sign in to your account

Lost your password?